Six things wrong with your store. One platform to fix them.

SEOLZ scores your site across SEO, accessibility, security, AI visibility, schema markup, and domain health — then tells you exactly how to fix what's broken, step by step for your platform.

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examplestore.com
64
Composite / 100
SEO
58
AEO
41
GEO
52
WCAG
47
OWASP
73
Lifecycle
88
Today's focus
Missing FAQPage schema on 105 pagesSerious

Add FAQPage structured data so Google can show your Q&As as rich results.

Platform-specific fixes for

Most audit tools only look at one thing.

SEO tools miss your broken schema. Security scanners miss your missing alt text. Nobody connects the dots.

55%
have critical SEO issues
54%
have accessibility violations
56%
are missing product schema
64/100
average composite score

Based on real ecommerce sites audited on SEOLZ. Updates automatically as more sites are scanned.

Everything that affects your store. Scored.

One scan. Six scores. Platform-specific fixes.

🔍
SEO

Search engines need to crawl and understand your catalog. We check every page for indexability, metadata, canonical tags, Core Web Vitals, internal linking, and faceted navigation — the issues that silently kill organic traffic.

55% of audited stores have issues here
Learn how to fix SEO issues →
Answer Engine (AEO)

AI tools like ChatGPT and Google's AI Overviews pull from structured data. We audit your product schema, FAQ markup, brand signals, and E-E-A-T indicators — so your products show up where shoppers are increasingly searching.

56% of audited stores have issues here
Learn how to fix Answer Engine (AEO) issues →
🌐
AI Visibility (GEO)

Is your brand mentioned when someone asks an AI assistant for product recommendations? We track your presence across ChatGPT, Perplexity, and other AI engines — and tell you what's driving mentions up or down.

Learn how to fix AI Visibility (GEO) issues →
Accessibility (WCAG)

1 in 4 adults has a disability. Inaccessible sites face ADA lawsuits — and lose customers. We run WCAG 2.1 AA checks across your catalog pages and tell you exactly what to fix.

54% of audited stores have issues here
Learn how to fix Accessibility (WCAG) issues →
🛡️
Security (OWASP)

Security headers, SSL configuration, email authentication, and server misconfigs — issues that erode customer trust and tank your search rankings if Google flags you.

Learn how to fix Security (OWASP) issues →
Site Lifecycle

SSL expiry, outdated CMS versions, unverified GTM containers. The operational health checks that fall through the cracks — until they cause an outage or a ranking drop.

Learn how to fix Site Lifecycle issues →

New to this? Read the complete ecommerce SEO audit guide · or check your AI visibility

Fixes that actually work for your platform.

Not generic advice. Step-by-step instructions for Shopify, WooCommerce, BigCommerce, Magento — and 90+ more.

Browse all platform guides →
Missing product canonical tagsHigh

Duplicate product URLs split your ranking signals. A self-referencing canonical tells Google which URL is the real one.

  1. 1In your theme, open Online Store → Themes → Edit code.
  2. 2In theme.liquid, confirm <link rel="canonical" href="{{ canonical_url }}"> is inside <head>.
  3. 3For collection filters, add ?ref params to robots.txt disallow or use the canonical app block.

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Questions

Shopify, WooCommerce, BigCommerce, Magento, Wix, Squarespace, Webflow and ~90 more. Our fix library includes step-by-step instructions written specifically for each platform's admin.

Your site has issues. Find out what they are.

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